SEMA 2013: Covercraft Carhartt Seat Covers, Cargo Liner and Car Band

Car interiors take a lot of wear. Whether you work in a demanding environment and use your vehicle for your job, or transporting the kids, pets, and other gear puts more stress on your car’s interior, Covercraft has a solution.

Covercraft’s new line of Carhartt seat covers are more than just a name thrown on a product. Rick Messmore of Covercraft showed us the officially licensed new seat covers for trucks and vans. These covers are made from Carhartt’s weather-weave material, and just like their jackets and other apparel, the seams are triple-stitched for additional wear resistance. “This has been a very popular product for truck and SUV owners,” says Messmore. The covers are available in either the traditional Carhartt brown, and their gray “gravel” color.

Cargo Liner

Protecting the cargo area in SUVs and crossovers can be difficult. “People haul their pets, lumber, bags of sand, all sorts of things in their SUV’s, this product allows them to protect the cargo area from that wear and tear,” says Messmore.

The Cargo Liner is unique to each vehicle, and even covers the back of the rear seats. All the holes for cargo hooks, loops, and tie-downs are also already in place, giving the Cargo Liner a custom fit. It’s made of a heavy-duty polyester weave, and is waterproof for an added level of protection.

Car Band

Developed out of Europe, the Car Band is a product designed for close quarters parking spaces, and areas where the car might be bumped, like tight spacing in a garage, or even when a car’s left in long term parking at an airport.

The Car Band wraps around the car like a rubber band, and can be used with or without a car cover. It allows for door ding protection, and is available in nine different sizes to go from small cars all the way to pickups and vans.

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About the author

Don Creason

Don Creason is an automotive journalist with passions that lie from everything classic, all the way to modern muscle. Experienced tech writer, and all around car aficionado, Don's love for both cars and writing makes him the perfect addition to the Power Automedia team of experts.
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